HARIAN METRO – Behind The Scene

Farhana, a reporter from Harian Metro contacted me through whatsapp last week and asked me whether I was available on 28th March 2017 to feature me on HR. It’s good to know that she remembered me and if i’m not mistaken the last time I met her was at ILHAM ECHENTA Tea Party at Demure by Hana.

Thanx Ana for giving me an opportunity again to be featured in Harian Metro 🙂

To be honest, I am quite a shy person in person 🙈

Felt awkward to pose in front of photographer other than my husband 😅


1st style I was donning Aulia Hijab – Special Edition and 2nd style is Celine Turban with embellishment.

Both collection are from ILHAM ECHENTA for Zalora Raya 2017.

We will announce in our Instagram when the new collection have been released ❤️

Can’t wait to share with you guys the article for this photoshoot. InsyaAllah it will be on paper by tomorrow.

So don’t forget to get a copy!


Continue Reading

ILHAM ECHENTA for ZALORA – Behind The Scene

I got a called from Zara Zalora last month and you know what time she was calling me to make a deal? It was 12 am and when she told me whether I was interested or not to be part in collaboration with ZALORA. I immediately said YES!

(of course)

So the gap of duration to get all the collection to be ready is around 1 month. We work extra hours to get all the materials, our tailors have to bare in mind to finish all the tailoring before end of March as we need to pass to the beads-man to settle the embellishment. It is crazy but we enjoyed doing these beautiful turbans and hijabs for


and I hope my lovely customers will love these collection as much as we passionately done for you.

Plus, something exciting will be going on in few weeks time where our session for showcasing our collection will be held on 6th April 2017 at GLAM HALL, Mercu Mustapha Kamal.  So we did a campaign shoot last Wednesday and thanx to KREE for loaning their KREE for Zalora Raya 2017 to match with our turbans and hijabs.

Thanx love!

(Pardon my furry slippers)

Oh what a great combination from head to toe and I really wish that everything goes smoothly as we planned.



Continue Reading

Featured in TOP 10 Malaysia

New year comes with a bigger challenge to all of us in ILHAM ECHENTA. To step ahead and lead this turban industry, we need to observe what are the new trend for ready-to-wear fashion that can suit with modest turbans look that sell-able to the market. Oh ya, besides this ‘what we have to deal everyday tasks’ thingy, I felt excited to read about the article on how I started this turban business journey in TOP 10 Malaysia , March edition and thank you so much for the write ups.



And guess what I’m excited more!

ILHAM ECHENTA will be collaborating with ZALORA MY for Raya 2017 collection. I’ll show you the photos at our next entry. Keep in touch with us always 🙂



Continue Reading

Hello world!

When my hubby and I started to think on how to share our 5th years anniversary journey to our audience through social media so we decided to start writing a blog . It has been a long time ..but yeahh better late than never 🙂



Continue Reading